Podcast Episode # 83: Jo Packham of Where Women Create

Jo Packham on the Crafty Planner podcast

Jo Packham is a classic example of the saying, “looks can be deceiving”. As a petite woman with a perpetual smile and infectious laugh, you might not realize Jo is a publishing industry leader. Nicole Stevenson introduced us at the CHA Show and I was immediately charmed by her kind nature and thoughtful conversation. When she agreed to be a guest on the podcast, I was and still am honored.

Starting out in the craft industry over thirty years ago, Jo began publishing cross stitch books. As the market changed, she worked with Sterling Publishing and then Barnes and Noble. With a solid background in the publishing world, she developed the Where Women Create brand. She considers herself a “promoter”, not a maker, and seeks out the best artists.

During our podcast, she talks about how you can’t get better if you don’t fail, why she feels that sometimes the best artists are not the ones submitting proposals and her advice for creative people. I hope you enjoy the episode.

Notes from the Show:

Meredith Corporation

Stampington & Company

Sweet Paul magazine

Tony Tsieh of Zappos

Family Dinner by Laurie David


This episode is sponsored by Fat Quarter Shop.
Owned by Kimberly and Kevin Jolly, Fat Quarter Shop is a full service online fabric store carrying the latest fabric collections, quilt kits, fun and useful notions and block of the month clubs. With fast free shipping for any order over $80 shipped in the US, they have tempting flash sales and monthly coupons for you to use. You can find out more about their shop, free patterns and tutorials on their Facebook page or instagram account. Recognizing Kimberly’s inspiring role in the craft community, she will be featured in the November/December issue of Where Women Create. The issue will be on the news stands on November 1. 

How to Listen:

To listen to the podcast, there are four options.
1) Click on the graphic at the beginning of this post, which will take you to Podbean. You can click on the play button there.
2) You can also click play on the player below.
3) Download and save the episode through the link below.
4) Subscribe to all of my podcast episodes via iTunesGoogle Play or Stitcher.

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